REDMOND, Wash., May 21, 2009 – Univar USA has created two new healthy enhancement products that demonstrate product function across complex ingredient formulations. “To my knowledge, we are the only distributor to formulate products,” said Beth Warren, marketing director, Univar Food Ingredients. “We understand the complexities of finding the right mouth-feel, clarity, color, and taste to meet consumer expectations.”
Univar will have samples of the products and their formulations to provide customers at the IFT Annual Meeting and Food Expo (Booth #3429), June 6 – 9 in Anaheim.
California Dreaming Bars are apple cinnamon, chewy snack bars. In addition to being “dreamingly” delicious, they have the nutritional benefits of added calcium and soluble fiber, with only 15% calories from fat. The bars feature FORTEFIBER™ HB by Dow Food and Nutrition with proven health benefits including maintaining healthy blood glucose levels and reducing blood cholesterol levels, SIMPLESSE® by CP Kelco which adds an indulgent texture without fat, and a sweet crunch with KERRY Accel® 400 and Crisp Rice 500.
Rockin’ Red Tea is a refreshing, sugar-free, calorie-free drink with natural pomegranate flavor – very popular for its antioxidant properties. It is fortified with magnesium, fiber, calcium, and Vitamin C with Keltrol® 630 for a light mouth feel while maintaining the desired transparency of the beverage.
“Our Univar food specialists work with our suppliers and customers every day to help formulate these types of products,” said Warren. “Our experience and technical knowledge helps our customers create products faster and smarter.”
A one-stop source for food ingredients, Univar offers a comprehensive portfolio of additives and processing aids from the world’s leading ingredients producers. Using its extensive network, Univar distributes a complete portfolio of performance products used in a broad range of applications – baked goods, beverages, confections, dairy goods, snack foods, and many others.
Headquartered in Redmond, Wash., Univar USA delivers fresh ideas for every food ingredient function. It is the leading distributor in North America. It is a subsidiary of Univar, one of the world’s leading independent distributors of industrial and specialty chemicals and providers of related specialty services, operating throughout North America, Europe and Asia. In 2008, Univar generated net sales of $9.4 billion. Go to http://www.univarusa.com for more information about the company or follow Univar USA on Twitter at http://twitter.com/UnivarUSA.
For further information, please contact:
Karen Weber-Millstein, Univar USA Inc.
+1-425-638-4911
mailto:karen.webermillstein@univarusa.com |